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COMMITMENT TO CHANGE

COMMITMENT TO CHANGE

SUSTAINABILITY

At Eddie Bauer, our mission is to preserve natural resources and the environmental conditions that allow our community of outdoor enthusiasts—including employees, customers, and business partners—to thrive.

OUR PRIORITIES

DESIGN FOR VERSATILITY, UTILITY AND LONGEVITY.

Build apparel and gear that can be used many times, for many purposes, and can be passed down from one generation to the next.

According to some studies, American and European consumers wear an item of clothing an average of 7 times before discarding it, and the average American discards over 80 lbs of clothing each year. The starting point for sustainability is not the use of lower impact materials, but a design ethos that compels our customers to to use and reuse an Eddie Bauer item for as long as possible. We aspire to give our customers a lifetime of use out of everything they buy from us prior to beginning the product creation process. We consider this goal the most important element of any sustainability strategy.


 

USE LOWER IMPACT MATERIALS.

50% of cotton fiber used in our products will be certified organic cotton, organic-in-conversion cotton, or recycled cotton by 2025; with the long-term goal to reach 100% by 2030.
Organic cotton is grown without synthetic pesticides and fertilizers that can harm farm workers and communities, and organic farming practices help develop healthy soil. On average, organic cotton uses less water and emits less Greenhouse Gas (GHG) emissions compared to non-organic cotton. Because of this, Eddie Bauer is choosing to make products out of organic or recycled cotton to reduce the negative impacts that cotton production can have on our environment and communities.

50% of polyester and nylon fiber used in our products will be made of recycled content by 2025; with the long-term goal to reach 100% by 2030.
Polyester and nylon are plastic compounds derived from petroleum. Recycled polyester and nylon are made instead from plastic waste. By using recycled fibers to create products, waste is diverted from landfills and we reduce the need to make new content from petroleum. Compared with non-recycled polyester and nylon, recycled versions use less energy, less water, and emit less GHG emissions.

50% of rayon, modal, and lyocell fibers used in our products will be from recycled content or agricultural waste inputs by 2025; and the remainder will be Forest Stewardship Council (FSC) certified fiber from sustainable wood sources.
Rayon, modal and lyocell fibers are sourced from nature, typically trees, and then converted to fibers through pulping, dissolving, and spinning through a chemical process. The use of trees for textile fibers threatens ancient and endangered forests and the species that depend on these habitats. Using waste materials reduces the demand for trees to make fiber and reduces GHG emissions by not cutting down trees.

100% of down and feathers used in our products will continue to be Responsible Down Standard (RDS) certified.
RDS certification ensures humane treatment of the animals that provide down and feathers for products.

50% of fabrics used in our products will be bluesign® approved by 2025; with the long-term goal of reaching 100% by 2030.
The bluesign system ensures safe and sustainable textile production. Based on strict criteria and approved inputs, materials can be certified as bluesign approved—meaning they are safe for workers, safe for the environment, and safe for customers.


 

MEASURE & REDUCE GHG EMISSIONS.

Measure the Greenhouse Gas (GHG) emissions (carbon footprint) of our operations and our products by 2023 and set aggressive targets to reduce GHG emissions with a focus on the materials in our products.
GHG emissions cause climate change and related phenomena such as extreme weather, food supply disruptions, and increased wildfires. Most of our company’s GHG emissions come from the making of our products, and specifically, the making of the materials we use to build our products. We are committed to better understanding these impacts and setting meaningful and aggressive targets to reduce GHG emissions.

Reduce GHG emissions from operations by powering our offices and stores with at least 80% renewable electricity by 2025, and 100% by 2030.
Renewable electricity is generated from renewable resources that are naturally replenished from carbon neutral sources like sunlight, wind, small-scale hydro-electric, and geothermal heat. Using renewable electricity reduces GHG emissions and the impacts of climate change. Although our offices and stores are only a small percentage of our company’s total GHG emissions, we think every action adds up to make a difference.


 

USE LOWER IMPACT PACKAGING.

Reduce average product packaging weight per item by 30% by 2025, with a long-term goal of reducing packaging weight by 50% by 2030.
Packaging has a relatively small environmental impact compared to the products that are in it, but the useful life of packaging is very short and can create waste. Packaging serves a purpose during transportation but the added weight and volume of inefficient packaging requires more energy to transport, creating unnecessary GHG emissions and air pollution.

50% of all plastic packaging by weight will be Post-Consumer Recycled (PCR) content by 2025.
Using recycled plastic diverts waste from landfills, prevents ocean pollution, and redirects plastic waste into new products and packaging, all while eliminating the need to make new content from petroleum. Compared with non-recycled plastic, recycled versions use less energy, less water, and create less GHG emissions.

50% of rayon, modal, and lyocell fibers used in our products will be from recycled content or agricultural waste inputs by 2025; and the remainder will be Forest Stewardship Council (FSC) certified fiber from sustainable wood sources.
Rayon, modal and lyocell fibers are sourced from nature, typically trees, and then converted to fibers through pulping, dissolving, and spinning through a chemical process. The use of trees for textile fibers threatens ancient and endangered forests and the species that depend on these habitats. Using waste materials as a source of cellulose to make paper pulp displaces the demand for trees and reduces GHG emissions.
 

ELIMINATE HARMFUL CHEMICALS.

Develop and implement a Restricted Substances List (RSL) program by 2023; with a long-term goal of resolving 100% of RSL failures by 2030.
Everything is made of chemicals, but some chemicals can be harmful. An RSL identifies chemicals of concern and sets limits for these chemicals when a material or product is non-compliant. An RSL program identifies which restricted substances are likely to be found in which types of materials and specifies standardized test methods and approved independent laboratories for conducting the tests.

 

RESTORE ECOSYSTEMS & HABITATS.

Plant 100,000 trees per year and, starting in 2022, support one “Tree Equity” project per year through our ongoing partnership with American Forests.
Since the start of our partnership with American Forests in 1995, Eddie Bauer has helped plant over 8 million trees. The trees planted have led to the sequestration of over 19 million metric tons of CO2. That’s like taking over 4.1 million cars off the road annually – and making huge strides on climate change action. Starting in 2021, Eddie Bauer will amplify its efforts by not only focusing on wild areas but urban areas too, committing to one new urban reforestation project each year over the next 5 years. By supporting urban reforestation projects, we’ll be able to bring the benefits of the outdoors to more communities.


 

EMBRACE CIRCULAR BUSINESS MODELS.

Launch programs for product rental, used product resale, product repair, and upcycled products by 2023; and establish targets for growing these programs.
One of the biggest opportunities to reduce the negative environmental impacts of products is to use them longer, because increasing the life cycle of a product reduces the need to replace it with another product. Eddie Bauer Rental launched in 2021, providing access to premium gear and apparel at a low cost that can be utilized by many people on numerous adventures. By also launching programs that enable product resale, product repair, and the upcycling of products and materials, we’re able to further extend the useful life of Eddie Bauer products and participate in a more circular business model.

OUR PARTNERS

We’re proud to work with these organization and support their initiatives as we continue our efforts.

BE THE CHANGE

In an effort to make lasting, impactful change, Eddie Bauer is also continuing its commitment to be an  organization that promotes diversity, equity, and inclusion in our community and industry.

Although there is more work to be done, here is what we’ve enacted so far:

• In an effort to respectfully honor and elevate the work of Native and Indigenous peoples, Eddie Bauer has partnered with NativesOutdoors, a Native American owned outdoor apparel & media company. NativesOutdoors will evaluate the designs currently used on Eddie Bauer gear and apparel, consult with us on global indigenous artwork and help us to make reparations to Native communities and artists.

• Added four new Leaders to the Eddie Bauer One Outside Program. These community leaders and activists are making the outdoors a more accessible, inclusive, and inviting place for everyone; especially those who are underrepresented. Through workshops, speaker series, product development and content creation, the One Outside Leaders are helping us better the Eddie Bauer brand, and the outdoor community, from the inside out.

• Ron Griswell, HBCUs Outside

• Syren Nagakyrie, Disabled Hikers

• Tyrhee Moore, Soul Trak Outdoors

• Roy Tuscany, High Fives Foundation.


• Created a Land Acknowledgment page on our website, acknowledging and honoring all Indigenous communities and recognizing the Indigenous homelands and resources on which our store locations were built upon.

• Instituted an internal committee of Eddie Bauer associates from all parts of the business, to gather, discuss, and recommend courses of action that the brand can take on issues of Diversity, Equity, and Inclusion. The committee is currently focusing on three key initiatives including:

• Diversifying the Eddie Bauer workforce – making sure job opportunities at our company are broadcasted further, that we are more expansive in our recruiting efforts, and that all candidates get a fair shot at those opportunities.

• Expanding access to the outdoors – partnering with more organizations and groups that make the outdoors a more accessible, inclusive, and inviting place for those who are underrepresented in the outdoor community and creating more opportunities internally for associates to gain access to the outdoors. 

• Increasing representation in the outdoors – acknowledging the lack of representation in the outdoor industry and in our outdoor spaces, amplifying the voices and stories of those who are underrepresented in the outdoors.


• Updated the PSEB Time To Vote Policy. The Be the Change Committee partnered with Human Resources at PSEB to update the company’s Time To Vote Policy, which allows all U.S. Corporate, PSEB Service Center, Westmont & Field/Store Associates up to 4 additional hours of paid time off in order to encourage voter participation and access.

• Signed The Outdoor CEO Diversity Pledge, connecting the outdoor industry together to build a more inclusive future.

• Hired more diverse photographers, models and content creators for paid opportunities, such as our marketing and advertising campaigns and Eddie Bauer Contributor campaigns; advocating for increased representation, support, and acknowledgment in the outdoors.

​• Donated to the NAACP, America’s premier organization fighting for racial justice and equality, and to Color of Change, the nation’s largest online racial justice organization building campaigns to advance the rights of Black Americans.

• Continued to create opportunities for information and education by participating in more conversations in the captions and the comment sections of our social channels, using our voice for constructive dialogue.
 

We look forward to expanding our efforts and fostering a positive and productive dialogue around this topic. We will continue reading and responding to your comments, and we encourage you to provide us with your feedback.